THE RULES OF THE GAME
One Game Board. One $7 move. One job for the advertisement.
Game That Pays is built around a simple challenge: Can you use a low-cost online advertising position to produce something more valuable than it cost?
That might be a customer, a booking, a lead, an affiliate sale, a viewer for your video, or something else that matters to you.
It might also produce nothing. That’s advertising. 😂
Here are the rules that actually matter.
RULE 1 — PICK THE RIGHT GAME BOARD
Each Island is a separate niche website. CoolCarGuy.com is a separate business; the eight Freak Sites are their own Islands.
Cars, housing, travel, running, writing, sponsorships, history, or something else: start where you have a legitimate subject that fits. Don’t force a product onto the wrong site.
RULE 2 — KNOW WHAT A PARKING SPOT IS
A standard Parking Spot currently costs $7 one time. It provides a full advertising and publishing page with its own URL on the Island where you purchase it.
The page can include the writing, photographs, video embeds, links and contact details permitted by the Island. CoolCarGuy.com currently advertises up to 25 photos, two supported video embeds and 30,000 characters. Exact limits on other Islands may differ; always check that Island’s live listing package.
There’s no subscription, scheduled renewal or scheduled expiration attached to the standard $7 product as currently advertised. That is not lifetime ownership of an Internet page. Parking Spots remain subject to the Island’s editorial standards, account rules, availability and terms.
RULE 3 — GIVE THE PAGE A JOB
Don’t buy a Parking Spot just because it costs seven bucks.
What do you want someone to do after reading it?
- Call about a car or service?
- Visit your business website?
- Book a trip or rental?
- Watch a video?
- Buy a legitimate product?
- Ask for a quote or contact you?
Make the headline, explanation, images and next step serve that job.
RULE 4 — BUILD YOUR TRAFFIC ROUTES
The Island gives your advertisement an address. It does not automatically give you an audience.
A Traffic Route is any legitimate way people find that page: a Google search, a social post, an email, a QR code, a video or a conversation. Use the sources that fit your subject, and follow their rules.
One useful post that reaches the right person may matter more than thousands of indifferent impressions.
RULE 5 — TRACK WHAT ACTUALLY HAPPENED
Look at views when they’re available, but don’t confuse views with revenue.
Track calls, inquiries, bookings, leads, customers, sales, video visits or whatever the page was created to accomplish. Affiliate campaign links and attribution tools, when available to an approved affiliate, are different from a general website view counter.
The goal is to learn what works.
RULE 6 — IMPROVE YOUR PARKING SPOT
Your first version isn’t sacred.
Try a clearer headline, stronger photos, a better offer, more accurate details, an updated video, or a different Traffic Route. Keep the information truthful and current.
A Parking Spot is useful because you can work on the page rather than starting over every time you promote the subject.
RULE 7 — BUILD A GARAGE OR CHANNEL IF IT MAKES SENSE
One Parking Spot is one page. More related Parking Spots can become a Garage of content around your profile. Keep publishing useful pages, stories and videos around a subject, and you’ve started building a Channel.
For example, one car guide is a page. A collection of useful car guides might become a Garage. A growing collection of guides, videos and related advertising can become a Channel.
For somebody who wants to experiment, one Parking Spot a week for 52 weeks would cost 52 × $7 = $364, before any other expenses. The 52-Move Challenge is optional, not a purchasing obligation or a promise that the pages will pay for themselves.
RULE 8 — THE AFFILIATE PROGRAM IS OPTIONAL AND SEPARATE
You do not need to buy an advertisement to apply to a participating Freak Sites Affiliate Program. You do not need to become an affiliate to purchase advertising. There is no required starter purchase, monthly affiliate purchase, personal or group volume quota, or obligation to recruit another affiliate to qualify for the standard commission structure. Approval and applicable eligibility rules still apply.
The current standard connected commission schedule is 20% direct, followed by 15%, 10%, 5% and 5% for eligible positions. Free signups do not produce commissions. Qualifying completed purchases, eligibility and valid attribution do.
Each Island has its own application, account, links and customer attribution. Joining one does not automatically join another, and commissions are not automatically transferred between Islands. The specific Island’s current Affiliate Terms govern.
When sharing a link through which you may earn, disclose your commission relationship clearly. Don’t spam people, promise incomes or disguise advertising as independent advice.
See why commission levels do not equal a recruitment requirement.
RULE 9 — OPTIONAL PROMOTION DOES NOT GUARANTEE SALES
On CoolCarGuy.com, the currently advertised optional products include StoryDrive™ 1000 for $25 and Video Spotlight for $49. They have their own fulfillment requirements and terms. Availability and prices on other Islands may differ.
StoryDrive’s recorded-view commitment is not a guarantee of unique people, leads, buyers or income. Neither video promotion nor more recorded views can promise that someone will become a customer.
RULE 10 — KEEP THE BOARD USEFUL
Each Island has its own rules on permitted subjects, claims and content. Don’t post spam, misleading advertising, stolen images, false testimonials, fraudulent offers or content prohibited by that Island.
Use AI to help with the writing, research and images if you want. You are still responsible for the truth of what you publish and for any disclosures you owe your readers.
There is no mandatory schedule. You can create one page or fifty. You can build only for yourself or participate in the Affiliate Program. And you can lose money on advertising that doesn’t work.
THE FINAL RULE
Build a useful position. Give it a job. Bring people to it. Measure the result. Improve it.
Then, if you have another reason to advertise, make another move.
PICK AN ISLAND · HOW COMMISSIONS WORK
The property, Island, Garage, Channel and game language on this website is metaphorical. A Parking Spot is an advertising product, not real estate, a security, an ownership interest or a guaranteed income-producing asset. Review the Earnings & Legal Disclaimer and the current terms on the Island you use.